AMAZON FOR D2C CONSUMER BRANDS
Amazon is a profit channel.
We run it like one.
The agency for 7- and 8-figure consumer brands in the EU and the US. Catalogue, ads, conversion optimisation, operations, strategy. Under one team, measured in net contribution.
A lot of Amazon top line never reaches the bottom line.
Fees, ad spend, surcharges, weak sell-through. This is the gap where your Amazon account quietly loses money. We run the channel on what actually hits your bank account.
Brands we operate Amazon for.
A selection from current and completed engagements across DACH, the EU, UK and the US.
Interview with Felix from Health Routine.
Felix, founder of Health Routine, and Simon talk about their collaboration so far.
Built by an operator.
Still run by one.
Over two years in Amazon Vendor Services, in parallel building my own 7-figure brand, which I still run on Amazon today.
Eight years Seller Central and Vendor Central, plus cross-border between EU and US. Agencies think in TACoS and ROAS. Brands think in contribution. That's the gap I close with Acumen.
- 2+ years Amazon Vendor Services · €100M+ GMV managed
- Own 7-figure Amazon brand · still running today
- 8+ years Seller Central + Vendor Central · both sides
- Cross-border EU + US · operational and advisory
- Direct founder access · in every engagement
Amazon growth looks clean.
Rarely is.
Meta, Google, TikTok spill onto Amazon. Amazon spills back. 63% of all product searches start on Amazon. Revenue rises, cause stays unclear.
We separate spillover from organic growth and steer on contribution.
How we run Amazon.
Run on contribution, not revenue.
Every decision (catalogue, ads, ops) is framed by what reaches the P&L after fees, returns, and ad spend.
Whole account, one team.
Catalogue, OpEx, PPC, ARPU under one roof. No handoffs, no campaign-only briefs.
Senior bench, no rotation.
The same seasoned team stays on your account. No junior rotation, no relearning.
Founder on every call.
Direct founder access on every retained engagement. Not an account manager.
We don't work with many.
Just the right ones.
Book a call (capped at 15 brands) → The whole account.
Five pillars cover the full Amazon P&L, from listing structure to ad spend to portfolio strategy.
What is your Amazon account leaving on the table?
In our free Audit we analyse your storefront and key ASINs, surface profit leaks, and walk you through them on a call.